Unravelling client data is a recurring nightmare for CSMs. Now, with Calculated Metrics, effortlessly merge metrics to align with your goals and analyze trends with precision. Transform complex data into clear, actionable insights.
A metric by itself is just a number, not a KPI or an insight. “Calculated metrics” are
dynamically updated values built on the data you send (API, integrations, or manually entered).
With Custify, users can transform these values into meaningful insights and effectively utilize them in
segments, dashboards, or health scores.
Create trends and identify usage patterns
Compare past and present usage data to identify changes in user behavior. Look at relative
changes, rather than absolute values.
This helps you understand the evolution of product usage over time, which could be integral
in spotting potential issues or opportunities for increased engagement.
Build benchmarks and normalize your data
Looking to compare segments and accounts over time? Benchmarks are a simple mechanism for normalizing data in order to achieve this.
Basically, these allow you to create a standardized reference point that facilitates a fair comparison, allowing for more accurate insights. For example, you can compare logins between large and small accounts.
See how our customers used calculated metrics
“
Before Custify, I would lose an entire day sending the same email over and over again,
checking metrics, and scheduling meetings. Now, my inbox is empty at the end of the day
because Custify does everything for me.
Stijn Smet Team Lead Customer Success
“
Before Custify we used spreadsheets to handle any client management
workflows and we were spending far too much time doing manual
tasks that could have been automated. Since using Custify, our
team can handle 3X more clients with more care and attention to each of them,
through the removal of all of the tasks and communication lines that they needed.
Daniel Snider - Automation Lead & SM Strategist
“
One of the things that we liked too, was that the product was young.
Some of the other platforms that we saw were clunky.
They had every feature under the sun that we were asking for.
But it also meant that there was no flexibility in how things would be able to
get built out or in any of our requests
Ailyn Mendoza Director of Customer Success & Support
Irina Vatafu - Head of CS at Custify
Irina Vatafu - Head of CS at Custify
Are you ready to become a data-driven CSM?
Let Custify guide your customer success journey with clear, actionable reports and insights.
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